Masala Zone – The Eiffel Tower of Piccadilly

Photo by Paul Winch-Furness

Opposite Piccadilly Circus’s Eros statue, the historic 1873 Criterion Restaurant building has a new occupant. Masala Zone has opened their Grand Brasserie, offering a journey through India’s rich and diverse food culture, blended with British sophistication at one of London’s most iconic locations. The building, with its original ceiling mosaics and extravagant light fittings, has been painstakingly preserved to showcase the opulent heritage of the property. Incredible ornaments from around the globe adorn the room, bringing Indian extravagance and setting the stage for an unforgettable dining experience. An immense set of elephant statues towers over the incredible room, earning it the nickname ‘The Eiffel Tower of Piccadilly’.

Known for pioneering street food alongside traditional Indian dishes, Masala Zone specialises in an array of thalis, seasonal vegetables, flavourful grills, regional curries, and biryanis. Each dish is an homage to the varied and vibrant tastes that define Indian cuisine.

Photo by David Robson Media

The restaurant’s capacity to host large parties, accommodating up to 30 guests, makes it an ideal destination for celebrations and group gatherings. However, it’s not just the food and ambiance that make Masala Zone stand out. The restaurant also hosts ‘High Chai’, a unique spin on British afternoon tea, infused with an Indian twist.

The menu at Masala Zone is a testament to the depth and diversity of Indian cuisine. Starting with the Masala Zone Craft Pilsner, a refreshing house beer, it perfectly complements the array of spicy and savoury dishes. To begin, the Madras Chicken offers a fiery and richly spiced experience, showcasing the flavours of South India. The Jalpur Gol Guppa Pops are a must-try, delivering a burst of mint and tang in each mouthful, encapsulating the essence of Indian street food – especially when mixed with a bit of tequila for an extra kick.

Photo by David Robson Media

For the main course, the Butter Chicken, a classic favourite, is cooked to perfection in a rich, creamy tomato sauce. For those seeking flavours from the coastal regions, the Chicken Mangalore, with its blend of coconut and spices, is an excellent choice. Vegetarians are well catered for with dishes like the Paneer Tikka, featuring succulent pieces of paneer marinated in spices and grilled to offer a smoky and flavourful option.

Masala Zone in Piccadilly Circus is more than just a food destination; it’s an immersive experience that blends culinary art with cultural history. The adaptation of an iconic London building, combined with the celebration of Indian heritage, creates a powerful atmosphere for a memorable dining experience.

Photo by Paul Winch-Furness