This October, Jo Malone London channels its signature elegance into a cause close to many hearts: the fight against breast cancer. The brand has announced the release of a Special-Edition Peony & Blush Suede Cologne (100ml), available for a limited time in a beautifully redesigned bottle adorned with the iconic Pink Ribbon the universal emblem of breast cancer awareness and hope.
A Fragrance with Purpose
The Peony & Blush Suede Cologne has long been celebrated as one of Jo Malone London’s most romantic and alluring scents. Described as the essence of charm, it opens with the juicy crispness of red apple, blooming into a heart of voluptuous peonies, jasmine, rose, and gillyflower, before settling into the sensual warmth of blush suede. Feminine yet confident, it’s a fragrance that embodies both grace and strength a fitting tribute to the campaign it supports.
From 1st October 2025 to 31st October 2026, Jo Malone London will donate £20 from the purchase price of each 100ml bottle to the Breast Cancer Research Foundation® (BCRF), with a maximum contribution of £12,000. As one of the world’s leading organisations dedicated to advancing breast cancer research, BCRF funds pioneering science aimed at prevention, treatment, and ultimately, a cure.
The Special-Edition Peony & Blush Suede Cologne
£120 100ml
Available from 1st October 2025 online at jomalone.co.uk and across all Jo Malone London stores nationwide.
