As October’s first dusk descends over London, the Shard’s crystalline spire ignites in a blush of pink, a radiant beacon honouring Breast Cancer Awareness Month 2025. From street level the spectacle is captivating; from inside Shangri-La The Shard, London, it becomes the overture to a month of exquisite pink-hued experiences—each as artful as the cause they support.
Tea Among the Clouds
At TĪNG Restaurant and Lounge, thirty-five storeys above the Thames, Clouds of Pink Afternoon Tea transforms the classic ritual into a celestial performance in rose and gold. A porcelain tower of delicate savouries gives way to rose-tinted scones with cranberry jam and Devon cream, before ascending to pastries that look as if the sunset itself had been plated:
- Blush Praline: Spiced sponge layered with pear and walnut praline.
- Velvet Ribbon: Valrhona OQO Cremoux with cherry compote and vanilla chantilly.
- Rose Embrace: Chestnut, cassis, and Valrhona Opalys ganache.
- The Pink Shard: A dramatic sculpture of Valrhona Vanuatu mousse and burnt-orange marmalade, arriving amid clouds of scented dry ice—a miniature sky mirrored in glass.
Guests may pair these wonders with Shangri-La’s rare loose-leaf teas, or sip the Hibiscus Bloom cocktail—Havana Club rum, Cointreau, hibiscus—or the elegant alcohol-free Wild Rose Spritz. Priced from £79 per person and available until 18 November 2025, the experience is both decadence and devotion, with proceeds benefiting Guy’s Cancer Charity.
Cocktails on the Edge of the Sky
Fifty-two floors above London, GŎNG Bar sets the night aglow with two signature creations: the Hope Ribbon, a sparkling blend of Champagne, Japanese strawberry liqueur, sweet vermouth and basil-infused vodka; and the Pink Promise, a luminous non-alcoholic Champagne cocktail kissed with strawberry and Roots Divino Rosso. Served throughout October (£22 and £18 respectively), each glass raised is a toast to life, love, and the science of healing.
A Pink Sunday Feast
Sundays in October bring the Pink Sky Brunch to Sky Lounge, a gourmet reverie in soft rose light. Begin with a delicate Devon Crab Pancake drizzled with lemon aioli, then linger over mains of dry-aged roasted beef sirloin, salmon on the bone, or a vegan Wellington wrapped in flaky pastry. A ruby-pink chocolate fountain, miniature confections, and a Neal’s Yard and Aubrey Allen cheese buffet complete a brunch where opulence meets purpose. Prices start from £80 per person, including a flute of Canard-Duchêne Brut Champagne.
Elegance with Impact
Breast cancer remains the UK’s most common cancer, touching one woman every ten minutes. By directing a percentage of proceeds from each pink dining experience to Guy’s Cancer Charity, Shangri-La The Shard transforms culinary pleasure into tangible progress, supporting pioneering treatments and vital research.
Throughout October, as London’s highest hotel glows like a modern lantern of hope, every sip of Champagne and every rose-petal pastry at Shangri-La The Shard becomes part of a larger story—a city rising in pink, and an evening where luxury and compassion meet above the clouds.
31 St Thomas St, London SE1 9QU
