Paris has always understood spectacle, but the 2025 Ballon d’Or ceremony at the Théâtre du Châtelet elevated it into an art form. On a night celebrating football’s brightest stars, the trophies themselves became objects of desire, arriving in bespoke Louis Vuitton Trophy Trunks, handcrafted by artisans at the Maison’s historic Asnières workshop.
As Ousmane Dembélé and Aitana Bonmatí were crowned the world’s best male and female players, their victories were staged with couture precision. The twin trophies, revealed from trunks lined in black microfibre and embroidered with the Ballon d’Or crest, carried a dual legacy: athletic excellence and French savoir-faire.
“Victory travels in Louis Vuitton,” the House declares and last night, it felt true.
For the third consecutive year, Louis Vuitton partnered with UEFA and France Football to create the official Trophy Trunks, each clad in the Maison’s emblematic Monogram canvas and edged with signature brass corners and locks that echo more than 160 years of trunkmaking tradition. When the front panels opened into a golden “V” — for Victory and Vuitton the moment fused heritage with modern sporting glory.
French international striker Clara Mateo, dressed by Louis Vuitton in a black satin halter dress paired with the East-West Mini Capucines, embodied the ceremony’s mood: elegant, restrained, and unmistakably Parisian.
The collaboration underscores Louis Vuitton’s ongoing role in the world’s most prestigious sporting events from the FIFA World Cup™ to the Rugby World Cup and Formula 1® Grand Prix de Monaco™. At the Ballon d’Or 2025, the Maison’s craftsmanship amplified the cultural weight of football’s highest honour, creating a tableau where design elevated achievement rather than overshadowing it.
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